00700nam0 2200241 450 00000615420051202123406.088-481-4236-520051202d2004----km-y0itay50------baespESy-------001yyTemas clave en marketing relacionalcoordinador Manuel Alfaro FausMadridMcGraw-Hillc2004XVI, 229 p.24 cmMarketing658.820Alfaro Faus,ManuelITUNIPARTHENOPE20051202RICAUNIMARC000006154658/13137545NAVA12005Temas clave en marketing relacional1205293UNIPARTHENOPE