LEADER 00857nam0-2200313---450- 001 990009291020403321 005 20101202162618.0 010 $a978-88-464-8325-6 035 $a000929102 035 $aFED01000929102 035 $a(Aleph)000929102FED01 035 $a000929102 100 $a20101202d2007----km-y0itay50------ba 101 0 $aita 102 $aIT 105 $a--------001yy 200 1 $aViral marketing$ee altre strategie di comunicazione innovativa$fGianluca Arnesano 210 $aMilano$cFrancoAngeli$d2007 215 $a143 p.$ctab.$d20 cm 610 0 $aMarketing 676 $a658.8$v22$zita 700 1$aArnesano,$bGianluca$0509499 801 0$aIT$bUNINA$gRICA$2UNIMARC 901 $aBK 912 $a990009291020403321 952 $a658.8 ARN 1$b4856$fBFS 959 $aBFS 996 $aViral marketing$9770141 997 $aUNINA